https://vimeo.com/251277001

Direction / Design / Animation | 2016

A short exploration of styles revolving around a single “Play” icon. This was developed for a conceptual Bing app that brings content from Music, Sports, Entertainment, Film, etc… straight to your TV.

This was quite the breakaway from the traditional projects I worked on at Microsoft as a UX/UI motion designer.
 

I was up for the challenge of focusing on just a single element and creating unique styles for every scene playing with light, particles, and gravity.

From start to finish, the project took roughly 1 week and was possible with the help of Octane renderers live preview (C4D) which allowed for quick R&D

 

BingPlay_Styles
BingPlay_Music2-1-1
BingPlay_Music1-1
BingPlay_MoviesProcess0011-1
BingPlay_Entertainment1_0036-1

BERKAWI
Mohammed Elberkawi
-
mohammed@berkawi.tv

Los Angeles,
California.

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